Creative (micro-content)

The role

We are looking for a creative to join our micro-content team. The micro-content team is the custodian of OGS’s social media platforms, particularly Instagram and Tiktok. Reaching millions of audiences monthly through authentic, empathetic coverage of people's stories, we aim towards being South East Asia’s leading digital edutainment publisher.

The ideal candidate is a social media specialist, demonstrating a versatile and innovative mindset towards creation through their portfolio. They have drive, ownership, and an incredible desire to learn and grow. Most importantly, they should resonate with OGS’s approach to storytelling - always holding space, curiosity and compassion towards life and the world around them, and likewise - coming in with a personal expression they wish to share with the world, or a “reason to create”.

Responsibilities

  • Create diverse micro-content, encompassing graphics to vertical short-form videos, handling the entire production process from research to publishing.

  • Discover and pitch compelling stories through thorough research and fact-finding, aligning with the brand's objectives.

  • Conceptualize and execute new and innovative micro-content ideas, ensuring they resonate with the target audience and align with brand values.

  • Track and analyze the performance of content to gather insights and refine future content strategies.

  • Attend and represent Our Grandfather Story (OGS) in relevant media events and pitches, showcasing our creativity and brand identity.

Requirements

  • Proven experience in content creation, especially in micro-content production.

  • Proficiency in graphic design and video editing tools and software.

  • Strong creativity and ability to conceptualize unique and engaging content ideas.

  • Analytical mindset with the ability to track and analyze content performance.

  • Excellent communication and presentation skills.

  • Knowledge of social media platforms and trends.

Application instructions

If interested, please send your application and online portfolio (if applicable) here.